{"id":138,"date":"2024-05-10T16:18:43","date_gmt":"2024-05-10T16:18:43","guid":{"rendered":"https:\/\/blogs.sussex.ac.uk\/digital-and-creative-media\/?p=138"},"modified":"2025-03-28T18:58:49","modified_gmt":"2025-03-28T18:58:49","slug":"building-a-business-case","status":"publish","type":"post","link":"https:\/\/blogs.sussex.ac.uk\/digital-and-creative-media\/2024\/05\/10\/building-a-business-case\/","title":{"rendered":"Building a business case"},"content":{"rendered":"\n<p>It&#8217;s been a while since we last posted on this blog. (Just shows the work involved in content creation, I guess&#8230;)<\/p>\n\n\n\n<p>Since <a href=\"https:\/\/blogs.sussex.ac.uk\/digital-and-creative-media\/2023\/11\/29\/hello-brave-new-world\/\">our last post<\/a>, the project previously mentioned has been given a snappy name: the <a href=\"https:\/\/staff.sussex.ac.uk\/about\/projects\/working\/new-web-estate-project\">New Web Estate project<\/a>. It broadly has the scope of covering our website, a staff intranet and the supporting systems and processes needed to make this work.<\/p>\n\n\n\n<p>We spent the rest of 2023 pulling together a project mandate, which enabled us to take on a couple of new, fixed-term people in the digital team to help us keep going with business-as-usual while sizing up the task at hand.<\/p>\n\n\n\n<p>After getting sign-off on the mandate, we&#8217;ve spent 2024 so far building a business case.<\/p>\n\n\n\n<p>This has involved several strands of work, including:<\/p>\n\n\n\n<ul><li><a href=\"https:\/\/blogs.sussex.ac.uk\/digital-and-creative-media\/2024\/08\/02\/why-were-building-an-audience-insights-database\/\">gathering audience insights<\/a><\/li><li><a href=\"https:\/\/blogs.sussex.ac.uk\/digital-and-creative-media\/2025\/01\/21\/the-journey-to-smarter-content\/\">developing a new approach to managing content at Sussex<\/a><\/li><li><a href=\"\/digital-and-creative-media\/2024\/11\/29\/win-together-lose-together\/\">engaging senior people from across the university in our work<\/a><\/li><li><a href=\"https:\/\/blogs.sussex.ac.uk\/digital-and-creative-media\/2025\/02\/27\/managing-modern-content-systematically-were-all-in-the-same-boat\/\">understanding how a new CMS would support a connected content model<\/a>.<\/li><\/ul>\n\n\n\n<p>We&#8217;ll cover all these individually in future posts.<\/p>\n\n\n\n<p>We&#8217;re shortly to look at a provisional new structure for the website \u2013 known as information architecture \u2013 and explore the beginnings of a content strategy.<\/p>\n\n\n\n<p>To help us, we&#8217;ve brought an agency on board for this phase \u2013 <a href=\"https:\/\/blogs.sussex.ac.uk\/digital-and-creative-media\/2025\/01\/21\/the-journey-to-smarter-content\/\">more on that in another post<\/a>.<\/p>\n\n\n\n<p>All of this will help us to build a <a href=\"https:\/\/blogs.sussex.ac.uk\/digital-and-creative-media\/2025\/03\/28\/blasting-off-and-into-a-brave-new-future\/\">business case that goes to the leadership of the university<\/a> later this year.<\/p>\n\n\n\n<p>After that, all being well, the real building will begin.<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>It&#8217;s been a while since we last posted on this blog. (Just shows the work involved in content creation, I guess&#8230;) Since our last post, the project previously mentioned has been given a snappy name: the New Web Estate project.<span class=\"ellipsis\">&hellip;<\/span><\/p>\n<div class=\"read-more\"><a href=\"https:\/\/blogs.sussex.ac.uk\/digital-and-creative-media\/2024\/05\/10\/building-a-business-case\/\">Read more &#8250;<\/a><\/div>\n<p><!-- end of .read-more --><\/p>\n","protected":false},"author":285,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[251139],"tags":[99358],"_links":{"self":[{"href":"https:\/\/blogs.sussex.ac.uk\/digital-and-creative-media\/wp-json\/wp\/v2\/posts\/138"}],"collection":[{"href":"https:\/\/blogs.sussex.ac.uk\/digital-and-creative-media\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.sussex.ac.uk\/digital-and-creative-media\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.sussex.ac.uk\/digital-and-creative-media\/wp-json\/wp\/v2\/users\/285"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.sussex.ac.uk\/digital-and-creative-media\/wp-json\/wp\/v2\/comments?post=138"}],"version-history":[{"count":9,"href":"https:\/\/blogs.sussex.ac.uk\/digital-and-creative-media\/wp-json\/wp\/v2\/posts\/138\/revisions"}],"predecessor-version":[{"id":230,"href":"https:\/\/blogs.sussex.ac.uk\/digital-and-creative-media\/wp-json\/wp\/v2\/posts\/138\/revisions\/230"}],"wp:attachment":[{"href":"https:\/\/blogs.sussex.ac.uk\/digital-and-creative-media\/wp-json\/wp\/v2\/media?parent=138"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.sussex.ac.uk\/digital-and-creative-media\/wp-json\/wp\/v2\/categories?post=138"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.sussex.ac.uk\/digital-and-creative-media\/wp-json\/wp\/v2\/tags?post=138"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}